India Glory

We were approached to design a decorative ceiling fan with a tough challenge to create a striking aesthetic gap from the plethora of designer fans already available in the Indian market at very affordable price. Instead of getting started with market survey, we initiated home visits to study the living room interiors. We noticed that handicrafts find a special place in most Indian homes. And yes! we found our inspiration in 'Dokra', a very popular craft from Madhya Pradesh (central province of India). The intricate details of 'Dokra', were translated into contemporary motifs and forms to bring home a well crafted ceiling fan at a most competitive price. "India Glory" adds  an artistic flair and craftsmanship to your room interiors. Champagne Gold rim deco  along with well crafted blade deco’s add richness to the look of the fan in white. Also available in silver and brown color. Apart from designing the stylish exteriors we have also been engaged for creating 1:1 scale aesthetic mock-up for evaluation by marketing team, precision engineering to assist R&D in product development and co-ordination with toolmakers till production.

Manufactured by: Polycab Wires Pvt. Ltd. Launched in Summer of 2016. Available at most electrical stores pan India.------------------------------------------------------------------ The journey was featured by Financial Chronicle, June'16 edition as cover story  "A Twist to Tradition" authored by Paul.